Top Luxury Car Rentals at Turo

Let’s be honest. Renting a luxury car is rarely about “transport.” It’s about experience.

It is about sitting into a leather seat that feels more like a lounge chair. It’s about hearing an engine wake up with authority. It’s about pulling up somewhere and feeling that quiet moment of satisfaction when you realise, “Yeah… this was worth it.”

That’s exactly why more travellers now turn to Turo instead of traditional rental companies. Instead of being handed “a similar vehicle,” you actually choose the exact luxury or exotic car you want. From supercars and premium sedans to luxury SUVs and high-performance electric vehicles.

In this guide, we will walk through:

• The most popular luxury cars people rent on Turo

• What makes each category special

• How to choose the right luxury car for your trip

• Real pricing expectations

• Smart booking strategies

• Mistakes to avoid

• How to get the best luxury experience possible

Why Luxury Car Rentals on Turo Feel Different

Traditional rental companies operate on “vehicle class” systems. You book a luxury category and hope for something decent. On Turo, you choose the actual car - model, trim, colour, interior, and features.

With Turo luxury rentals, you get:

• Access to real exotic and premium vehicles

• More variety than corporate fleets

• Transparent pricing

• Flexible pickup locations

• Direct communication with hosts

For many renters, this alone changes the entire experience.

Instead of settling for whatever’s available, you build your rental around your style and purpose.

What Counts as Luxury on Turo?

Luxury on Turo goes far beyond premium sedans.

You’ll typically find:

• Exotic supercars

• Performance sports cars

• Executive luxury sedans

• Ultra-luxury vehicles

• Premium SUVs

• Electric performance models

Each category offers something different, depending on what you want from your drive.

Luxury Categories Explained

Before jumping into specific models, it helps to understand what each luxury category actually offers.

Exotic Supercars

These are the attention-grabbers. Think Lamborghini, Ferrari, McLaren, Audi R8.

What you get:

• Extreme performance

• Aggressive styling

• Track-inspired engineering

• Emotional driving experience

What to know:

• Lower ground clearance

• Less luggage space

• Higher daily rates

• Strict mileage limits on some listings
  

Best for: Special occasions, thrill drives, weekend experiences.

Luxury Sedans

These focus on comfort, technology, and smooth performance.

Common models include Mercedes S-Class, BMW 7 Series, Audi A8.

What you get:

• Premium interiors

• Quiet cabins

• Excellent long-distance comfort

• Business-class experience

Best for: Business travel, long drives, luxury comfort seekers.

Luxury SUVs

Perfect when you want space without sacrificing premium quality.

Popular models include Range Rover, Mercedes GLS, BMW X7.

What you get:

• Spacious interiors

• High seating position

• Premium materials

• Strong road presence

Best for: Families, group travel, long trips.

Electric Luxury Vehicles

High-performance EVs are growing fast on Turo. Tesla Model S Plaid leads this category.

What you get:

• Instant torque

• Silent performance

• High-tech interiors

• Lower fuel costs

Best for: Tech enthusiasts and performance lovers.

Top Luxury Cars People Actually Rent on Turo

These models consistently perform well in popularity, reviews, and overall rental experience.

Lamborghini Huracán

If someone rents a Lamborghini, they usually remember it forever.

Why people love it:

• Explosive acceleration

• Aggressive design

• Incredible sound

• True exotic presence

Driving a Huracán isn’t subtle and that’s exactly the point.

Best for: Bucket-list experiences, special celebrations, weekend thrills.

Ferrari

Ferrari offers a slightly more refined exotic experience compared to Lamborghini.

Why renters choose Ferrari:

• Smooth power delivery

• Elegant interiors

• Balanced handling

• Legendary brand heritage

Ferrari rentals often feel “luxurious first, aggressive second,” making them great for scenic drives.

Best for: Romantic trips, luxury touring, memorable travel experiences.

Porsche 911

The Porsche 911 is one of the smartest luxury performance rentals available.

Why it keeps winning fans:

• Precision handling

• Comfortable daily driving

• Strong reliability reputation

• Timeless design

It’s one of the few sports cars that feels just as good on highways as it does on twisty roads.

Best for: Drivers who want speed without sacrificing usability.

Mercedes-Benz S-Class

If comfort had a physical form, it would probably be the S-Class.

Why business travellers love it:

• Extremely quiet cabin

• Soft suspension

• Premium technology

• Rear-seat comfort

The S-Class is ideal when the journey matters as much as the destination.

Best for: Executive travel, long-distance comfort, premium experiences.

BMW 7 Series

BMW takes a slightly sportier approach to luxury.

Why renters enjoy it:

• Responsive handling

• High-end cabin tech

• Comfortable ride

• Balanced performance

It’s perfect for people who want luxury but still enjoy driving.

Best for: Road trips, business travel, personal luxury use.

Rolls-Royce

This is not transportation. This is theatre.

Why Rolls-Royce rentals feel special:

• Handcrafted interiors

• Unmatched ride smoothness

• Massive road presence

• Extreme comfort

Many people rent Rolls-Royce for milestone events because nothing else feels quite the same.

Best for: Weddings, VIP experiences, luxury content creation.

Bentley Continental GT

Bentley blends performance with elegance beautifully.

Why it stands out:

• Powerful engines

• Luxury craftsmanship

• Comfortable long drives

• Elegant styling

Bentley rentals feel refined rather than flashy.

Best for: Scenic touring, anniversary trips, premium road journeys.

Audi R8

The Audi R8 is often called the “approachable supercar.”

Why renters love it:

• All-wheel drive stability

• Comfortable sports seats

• Clean interior design

• Exotic performance without extreme behaviour

It’s a great choice for first-time exotic renters.

Best for: Weekend drives, first supercar experience.

Range Rover

Luxury SUVs dominate premium travel for a reason.

Why people choose Range Rover:

• Spacious interior

• Plush ride quality

• High seating position

• Premium materials

It offers luxury without sacrificing practicality.

Best for: Group trips, family travel, premium comfort.

Tesla Model S Plaid

Electric luxury is no longer boring.

Why Tesla Plaid rentals are booming:

• Instant acceleration

• Futuristic interior

• Advanced driver assistance

• Zero fuel stops

It’s one of the fastest production cars ever.

Best for: Tech lovers and performance enthusiasts.

Quick Luxury Comparison Table

Category	Best Choice	Main Advantage
Supercar Thrill	Lamborghini Huracán	Maximum excitement
Exotic Touring	Ferrari Portofino	Balanced luxury
Sports Performance	Porsche 911	Daily usability
Executive Luxury	Mercedes S-Class	Comfort king
Ultra Luxury	Rolls-Royce Ghost	Elite experience
Luxury SUV	Range Rover Autobiography	Space + comfort
Electric Performance	Tesla Model S Plaid	Tech speed

How to Choose the Right Luxury Car for Your Trip

Picking the right car makes the difference between “nice rental” and “unforgettable experience.”

Based on Your Purpose

Ask yourself:

Are you celebrating something?
Do you want performance or comfort?
Are you travelling solo or with family?
Will you drive long distances?

Your answers narrow the category instantly.

Based on Driving Comfort

Some supercars look incredible but ride firm. If you’ll drive long hours, luxury sedans or grand tourers often feel better.

Based on Practical Needs

Luggage space matters more than people expect.

Supercars = minimal storage
Luxury sedans = moderate storage
Luxury SUVs = best space

Plan accordingly.

Luxury Rental Pricing: What You Should Expect

Prices vary by location, season, and demand.

General ranges:

• Premium sedans: $120–$300 per day

• Luxury SUVs: $150–$400 per day

• Exotic supercars: $350–$1,000+ per day

• Ultra-luxury vehicles: $800–$2,000+ per day

Weekend bookings, holidays, and peak seasons usually cost more.

How to Save Money on Luxury Rentals

Luxury doesn’t mean careless spending.

Book Early

High-demand vehicles get reserved fast. Early booking usually means:

• Better pricing

• More selection

• Lower competition

Choose Multi-Day Rentals

Many hosts offer discounted daily rates for longer bookings.

Avoid Peak Dates

If your schedule is flexible, avoiding weekends and holidays can lower prices significantly.

Compare Protection Plans Carefully

Choose coverage based on your comfort level — not automatically the most expensive option.

Book Now: Luxury car rental at Turo and compare real-time availability.

Mistakes First-Time Luxury Renters Make

Avoid these common issues:

• Booking without reading mileage limits

• Ignoring deposit requirements

• Underestimating fuel or charging needs

• Not inspecting the vehicle at pickup

• Forgetting to photograph condition

Small steps protect your experience.

Is Renting Luxury Cars on Turo Worth It?

For most people who value experience, yes.

Turo offers:

• More vehicle choice

• Real exotic models

• Flexible booking

• Better personalisation

If you want more than a generic rental car, the value becomes obvious.

Final Thoughts

Luxury rentals aren’t about showing off. They’re about creating moments.

It’s the sunrise drive in a Porsche.
The silent power of a Tesla.
The comfort of an S-Class after a long day.
The unforgettable roar of a Lamborghini.

With Turo, you get to choose how you want to experience the road.